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Five Brilliant Ideas to Boost your Insight Development
Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one...
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The 23 Keys to Creating Raving Fans Part 2
This is the second part of "The 23 Keys to Creating Raving Fans" post by Alan Hale from CMG (Consight™...
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The 23 Keys to Creating Raving Fans Part 1
This week we have another guest post from Alan Hale of CMG (Consight™ Marketing Group) in Chicago. Exceptionally, I am...
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How to Make a Great Customer-Centric Website Design
Website design is a variable that changes as fast, if not faster than we can get our latest creation published!...
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24 Factors to Consider in Pricing your Product, Service or Solution.
We have a treat for you today. It's a guest post from the highly respected global expert on customer centricity,...
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Should CMOs Concentrate on Brand Building or Business Growth?
Which is more important, brand building or business growth? Do you remember when Coca-Cola did away with their CMO in...
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Market Segmentation Strategy: Sell More to Fewer, Better
Businesses often make the mistake of trying to sell to everyone, rather than running a segmentation. Are you guilty of...
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How to Measure Customer-Centricity the Right Way
Denyse Drummond-Dunn · How to measure customer centricity the right way As a customer-first strategist (just like you I...
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Denyse’s Guest Blogging
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