If you prefer to listen to our podcast
The Risks of Not Knowing All 12 Essential Elements of Your Target Customer
I think it's pretty clear to everyone in business that NOT knowing your target customer costs a lot - sometimes...
Read More
13 Most Inspiring Marketing Quotes and Questions to Live By in 2022
Did you know that using marketing quotes can improve your plans? Do you have a plan you are following that...
Read More
Top 10 Most Popular Articles on Customer Centricity of 2021
Happy New Year to all you Customer-first strategists. May your year by bright and your customers surprised and delighted! Each...
Read More
Technology is not a Disruptor, but a Powerful Customer-First Strategy is!
Technology is often seen by marketing as a disruptor of business as usual, but it isn't. Technology is an enabler...
Read More
10 Ways to Immediately Improve Your Customer Centricity
We all know that adopting a customer-first strategy is essential for business growth and profitability. However, customer centricity has become...
Read More
Never Give Up! How to Succeed in Business When Everyone Else is Failing
We all want to succeed, don't we? Succeed in business and to succeed in our private lives as well. I...
Read More
Do Companies Still Benefit From Having a Market Research Department?
What's your gut response to the title question about Market Research Departments? Yes? No? Being Swiss I would say it...
Read More
Your Brand has an Image, but Does it Have a Great Personality?
Your brand is not what you think it is! It's what your customers think it is; its brand image, personality...
Read More
Denyse’s Guest Blogging
Trending Posts
- Stop Losing the Second Buy: 7 First-Use Fixes That Drive Repeat Purchase Now
- 7 Ways QR Code Packaging Wins Trust and Repeat Purchases in CPG
- The Future of CPG: 2026 Consumer Trends for Loyalty and Growth
- Process Paralysis in CPG: How to Fix The Hidden Growth Killer
- AI Marketing Strategy for CPG: Your 2025 Playbook
