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Denyse's Blog Post and Podcasts are for Every Executive Who Wants to Reignite Momentum in Their Careers and Companies

Both online and offline best practices from across the globe are covered. Select one of the topic areas we cover, or see our latest posts below.

Are You Still Using The Marketing 5Ps? Move To The Improved 7Qs.

Denyse Drummond-Dunn · Are You Still Using The Marketing 5Ps? Move To The Improved 7Qs. “Never miss an episode. Subscribe on Apple Podcasts to get new...
project management concept

Getting to Yes: A 7-step Roadmap to Successful Project Management

I've been involved in hundreds of successful project management initiatives over my career. I’ve been the leader, sponsor or team member, which means that...
more actionable insights

How the Best Marketers are Getting More Actionable Insights

Marketing often jumps from information to insight, to the frustration of market research. But the best marketers know that closer collaboration and...
innovation business

The Best Ways To Improve Innovation With Better Ideation & Insights

One of the most frequent questions I get asked by my clients is how they can improve their innovation.  Whether they are large or small, global or local...
A customer first strategy delights customers

What Customer First Strategies Really Are (And What They’re Not!)

Everyone is talking about customer first strategies and why they are important. However walking the talk is a different matter! An interesting article on...
marketers

How Marketers Can Benefit From More Than Technology: Modern Marketing

Just like most entrepreneurs and business people, I go to my fair share of conferences. I believe that marketers can benefit from being regularly...
Reasons not to conduct market research

Ten Reasons Why You Should NOT Conduct Market Research

If you commission or conduct market research, then this post is a must-read. It shares ten important reasons I have learnt over the years for NOT running a...
strategies for brand building

Top 10 Posts on Brand Building Strategies of 2018

A New Year tradition we started here at C3Centricity back in 2011, is to share our most popular brand building strategies and posts of the year. This gives...
secrets to get new clients

The Secrets to Growth. How to Get New Customers

This shorter than usual post was inspired by a great question on Quora about how to get new clients. Although my original answer was for a web design...
Customer service excellence is for everyone

What Consumer Goods Companies Can Learn From Healthcare. 7 Lessons of Customer Service Excellence

If you work in consumer goods you probably think you have nothing to learn from healthcare, right? After all, you have consumers in your industry name and...

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