This Blog is for everyone wanting to become more customer centric.
We cover both online and offline best practices from across the globe. Select one fo the topic areas we cover or see our latest posts below.
How do I Play Casino Online Casinos online are a great option for many reasons. No matter if you’re just starting out or you have years of experience, you’ll be…
The Main Article – “Regulation of Online Gambling in the United Kingdom”
Online gambling is any type of betting conducted via the internet. This includes online casinos, online poker and online sports betting among others. The first online gambling site opened for the public, was ticket selling for the first Liechtenstein International Poker Tournament in 1994. Since then, many other gambling sites have sprung up and
7 Reasons Why Your Customer First Strategy Adoption Will Fail!
Every CEO knows that a stronger customer focus can be the answer to many – dare I say most? – of their business challenges! So why do so many companies…
Win Online: 9 Ways to Make a Great Website that Engages More Successfully
What makes a great website? What makes a website great for your customers? What makes a website great for your potential customers? The answers to these questions will help you…
Essentials of a Customer First Strategy Every Industry Needs to Adopt
Every business should strive to improve their customers’ experience with their products and services. Adopting a customer first strategy is therefore often mentioned as a company objective. Unfortunately, it rarely…
5 Powerful Ways to Upgrade Your Customer Journey Maps
Mapping your customer journey is an important part of understanding and satisfying them better. Since the travel and leisure industries are still in turmoil after covid, I believe that now…
10 Steps to Turn Trend Following into a Competitive Advantage
Most major organisations conduct some sort of societal trend following. It might surprise you to hear that I believe that this is a huge problem! Think about it. They are…
7 Ideas to from Great Leaders to Make Your Leadership Style More Effective
I’d like to start this post with a story about some great leaders. As you know, I published my book Winning Customer Centricity a few years ago. And being the…
The New Qualities for Customer Service Excellence
The covid pandemic clearly highlighted those companies that truly care about their customers and which provide customer service excellence. If a company claims to be customer centric then it is…
5 Secrets You Need to Know About Brand Portfolio Success
How do you know when you have too many variants in your brand portfolio? In my opinion, the answer is that it’s when you can’t answer that question! Can you? One of…