This Blog is for everyone wanting to become more customer centric.
We cover both online and offline best practices from across the globe. Select one fo the topic areas we cover or see our latest posts below.
Navigate a Challenging Business Environment and Stay Ahead of Your Competition
When facing a challenging business environment, which these days is true for almost every industry, companies don't always have the time to make considered decisions...
Today’s Toughest Marketing Challenge is Not Achieving Customer Satisfaction!
Customer satisfaction doesn't last as long as it used to. We've all become extremely demanding, thanks to constant new offers of innovation and novelty. Today...
7 Ways to Deliver Awesome Customer Service & Build Loyal Advocates
How can some companies deliver awesome customer service while others get it so totally wrong?! I want to share a personal story of disinterested client...
Do Less Market Research But Know Much More About Your Customers
Do you always need the market research studies you run? You might have seen a recent post of mine on LinkedIn where I said how...
The Power of Creativity: How to Foster Innovation in Your Organization
How important is innovation in your organisation? You're missing out on revenue and growth if it is not one of your top three objectives! Innovation...
Building Customer Trust and Loyalty: The Foundation of Successful Businesses
In the ever-changing landscape of business today, one factor remains timeless and invaluable: building customer trust and loyalty. Trust and loyalty are the cornerstones that...
Top 10 Challenges Facing Companies When They Adopt a Customer-First Strategy
In an era where customer expectations are rapidly evolving, businesses have finally recognised the importance of adopting a customer-first strategy. However, despite this awareness, many...
Providing Amazing Customer Journeys by Leveraging the Power of Technology
Customer journeys are evolving fast, and technology is at the forefront of this transformation, especially in the past couple of years, thanks to AI. This...
The Customer Retention Goldmine: How to Keep Customers Happy and Drive Exponential
Customer retention is essential for the long-term success of any business. We all know that happy customers are more likely to make repeat purchases, provide...