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- How to Measure Customer Centricity... Denyse Drummond-Dunn · How to measure customer centricity the right way As a customer-first strategist (just like you I hope), I spend a lot of my time se...
- Adopting a Customer First Strategy... In most countries, the population have a love / hate relationship with their police. You can imagine my surprise, therefore, to find myself writing about h...
- Five Brilliant Ideas to Boost your... Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one of them? If so then I have some practical ideas on how...
- The 5 Essential Rules of Customer O... One of the best ways I know to understand your customers is to watch and listen to them whenever you can. Customer observation is a powerful, but unfortuna...