Denyse's Blog is for Every Leader Who Wants to Put Customers at the Heart of Their Business to Accelerate Growth and Profitability

Both online and offline best practices from across the globe are covered. Select one of the topic areas we cover, or see our latest posts below.

Outstanding customer service

4 Ways to Empower Your Employees to Give Outstanding Customer Service

If you're reading this, then you are probably eager to delight your customers and take your service to new heights. Well, you're in the right place to...
AI is the Key to Winning Customer Loyalty

In Today’s Competitive Market, AI is the Key to Winning Customer Loyalty

If you haven't already heard, AI is the key to winning customer loyalty today! As the digital revolution transforms the business landscape, customers...
Top Questions About Customer Centricity

Maximising Customer Value: Answering Your Top Questions About Customer Centricity

As a customer-first strategist, I am frequently asked about customer centricity and the value it brings to a business when they adopt the strategy. I...
mind the gap

The Little Known Disadvantages of a Customer-first Strategy

The business world has significantly shifted in recent years, and I, for one, am excited to see so many companies adopting a customer-first strategy...
lead a customer-first strategy

How Leaders can Successfully Lead a Customer-first Strategy Adoption

As a leader, you know that customer centricity is critical to the success of your business. However, it is not enough to pay lip service to this concept;...
Emotional intelligence

The Power of Emotional Intelligence in Driving Business Growth

Emotional Intelligence, or EQ, has emerged as a critical factor in driving business growth by enabling organisations to develop more meaningful customer...
the power of ai and ml in digital marketing

The Promise of AI and ML to Take Digital Marketing to the Next Level

Everyone seems to be talking about the impact of AI (artificial intelligence) and ML (machine learning) these days. As if ChatGPT wasn't enough to get...
Connection and Engagement

Post Covid People are Searching for More Meaningful Connection & Engagement

I know, you probably don't want to read yet another article about the post-pandemic era. But bear with me; this is about customer connection and...
Best investment for business growth

Why a Customer-First Strategy Is Your Best Business Investment

A lot has been written about the benefits to customers of a company that adopts a customer-first approach. But many companies still don't understand why it...
Ignite enthusiasm

How Your Executive Team Can Ignite Enthusiasm for Your New Company Vision

Rapid market changes are being witnessed in many industries, forcing many companies to adopt a brand new company vision. Just see how Netflix, Amazon...

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