Denyse's Blog is for Every Leader Who Wants to Put Customers at the Heart of Their Business to Accelerate Growth and Profitability
Both online and offline best practices from across the globe are covered. Select one of the topic areas we cover, or see our latest posts below.
Why You Struggle To Meet Your Business Objectives (And how to Crush them)
"There may be customers without brands, but there are NO brands without customers!" I am often quoted as saying this and yet I still find most companies...
Customer Centricity is Today’s Business Disruptor (Insights are its Foundation)
I recently returned from a speaking invitation in Las Vegas. It was an incredible Symposium run by Sitecore, and I was blown away by the importance placed...
Smart Marketing for Smart Customers (What Marketers Need to Know Today)
Our customers are getting smarter every day. But are we performing smart marketing too? I don't think so. When I have the chance to look at what most...
7 Essential Steps to Successful Business Projects (A Useful Roadmap)
Although there is no magic bullet to transform your business into a successful powerhouse, I have witnessed similarities amongst those that grow more...
Beat the Competition Next Year (Higher growth, profitability, innovation)
After the mid-year break - and this year it started way sooner thanks to covid-19 - most organisations get into their planning phase for the coming year in...
You’re missing out on A Free Communication Channel! (Any guesses what it is?)
Denyse Drummond-Dunn · You're missing out on A Free Communication Channel! (Any guesses what it is?) “Never miss an episode. Subscribe on Apple Podcasts to...
How to Innovate Successfully (What You’re Still Getting Wrong!)
I've written a number of posts on innovation and yet I still get client requests to further help them innovate successfully! One of the favourite articles...
A Customer-First Approach to Successful Innovation (and 3 Secrets Shared)
Denyse Drummond-Dunn · A customer-first approach to successful innovation “Never miss an episode. Subscribe on Apple Podcasts to get new episodes as they...
Why Customers Are The Answer To All Your Problems (If You Ask the Right Questions)
Last week I asked whether it is employees or customers who are more important to an organisation. If you missed it read "Customers Care About a Product’s...
Customers Care About a Product’s Value, Not How the Company Treats Employees
Your customers only really care about themselves and your product's value to them! I've been a customer champion for most of my career. But with the likes...
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