This Blog is for everyone wanting to become more customer centric.

We cover both online and offline best practices from across the globe. Select one fo the topic areas we cover or see our latest posts below.

Top Questions About Customer Centricity

Maximising Customer Value: Answering Your Top Questions About Customer Centricity

As a customer-first strategist, I am frequently asked about customer centricity and the value it brings to a business when they adopt the strategy. I...

The Little Known Disadvantages of a Customer-first Strategy

The business world has significantly shifted in recent years, and I, for one, am excited to see so many companies adopting a customer-first strategy. However...
lead a customer-first strategy

How Leaders can Successfully Lead a Customer-first Strategy Adoption

As a leader, you know that customer centricity is critical to the success of your business. However, it is not enough to pay lip service...
Emotional intelligence

The Power of Emotional Intelligence in Driving Business Growth

Emotional Intelligence, or EQ, has emerged as a critical factor in driving business growth by enabling organisations to develop more meaningful customer relationships. In today's...
the power of ai and ml in digital marketing

The Promise of AI and ML to Take Digital Marketing to the

Everyone seems to be talking about the impact of AI (artificial intelligence) and ML (machine learning) these days. As if ChatGPT wasn't enough to get...
Connection and Engagement

Post Covid People are Searching for More Meaningful Connection & Engagement

I know, you probably don't want to read yet another article about the post-pandemic era. But bear with me; this is about customer connection and...
Best investment for business growth

Why a Customer-First Strategy Is Your Best Business Investment

A lot has been written about the benefits to customers of a company that adopts a customer-first approach. But many companies still don't understand why...
Ignite enthusiasm

How Your Executive Team Can Ignite Enthusiasm for Your New Company Vision

Rapid market changes are being witnessed in many industries, forcing many companies to adopt a brand new company vision. Just see how Netflix, Amazon, Google...
Strategy failure

7 Reasons Why Your Customer First Strategy Adoption Will Fail!

Every CEO knows that a stronger customer focus can be the answer to many - dare I say most? - of their business challenges! So...

Topic Search

Sign up for more!

Prioritize Your Learning with This Fun Interactive Video

Insight Development Masterclass for Marketers & Researchers


Get Immediate Access

Write For Us

Denyse’s Guest Blogging

customerthink logo
CEU Logo  e

Most Popular Posts

Latest Post

[pt_view id=”999bb999ha”]

Join Global Customer First Strategists!

Get our latest posts before everyone else, and exclusive content just for you.

* indicates required