This Blog is for everyone wanting to become more customer centric.
We cover both online and offline best practices from across the globe.
What Customers Really Want – And How to Give It To Them Today!
As a customer centricity champion, just like you I hope, I spend a lot of my time researching what customers want. And in this period of reset, understanding our customers…
What a Customer First Strategy Means Post Pandemic
Denyse Drummond-Dunn · What a customer first strategy means today “Never miss an episode. Subscribe on Apple Podcasts to get new episodes as they become available.” I know, you probably…
The New Qualities for Customer Service Excellence
The current pandemic has clearly highlighted those companies who care about their customers and who provide them with customer service excellence. If you claim to be customer centric are you…
How to Succeed in Leadership, Marketing, Innovation and Insight
Although I love quotes, especially about how to succeed, I love success even more. Do you? One of my favourite quotes on the topic of success comes from Winston Churchill…
From a Good to a Great Website: 9 Ways to Engage More Successfully
Denyse Drummond-Dunn · What makes a great website? “Never miss an episode. Subscribe on Apple Podcasts to get new episodes as they become available.” What makes a great website? What…
10 Ways to Immediately Improve Your Customer Centricity
We all know that customer centricity is essential; even more so these days with the lockdown in most countries due to the pandemic. Now more than ever, businesses need to…
How to Improve Customer Centricity in Hospitality
The title of this week’s post might surprise you. After all, the hospitality industry should be highly customer centric, as it relies on satisfying its guests. However, it can learn…
Why Technology Won’t Help You Understand Your Customers
Were you surprised to read the title of this post? Do you believe that using technology to understand customers is the only way today? Then let me explain why I…
7 Reasons for Failure When Adopting a Customer First Strategy
By now, every CEO knows that a stronger customer focus is the answer to many of their business challenges. Why therefore do so many companies still struggle to adopt a…
How to Map Your Customer Journey & Overlay their Emotions
With the travel and leisure industries in turmoil at the moment, now is a good time for them to review how they treat their customers. And mapping their customers’ journey…
Finding Your Happy Life: LIVE Events
Most Popular Posts
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The 6 Best Ways to Show you Respect your Customers More than one year after the introduction of GDPR in Europe and the CCPA in California, I wondered what has changed. And more importantly, I got to thinkin... - Five Brilliant Ideas to Boost your Insight Development Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one of them? If so then I have some practical ideas on how...
- Five Rules of Customer Observation for Greater Success One of the best ways to a deeper understanding of your customers is to watch and listen to them whenever you can. Customer observation is a powerful, but u...
- A Winning Marketing Plan: 9 Questions Every Marketer Should Be Able To Answer What does it take to write a winning marketing plan? Every marketer writes a marketing or business plan each year don't they, so how difficult can it be, r...
- 13 Marketing Quotes to Inspire Customer Centricity The end of a year and the beginning of a new one is a great time to consider what changes you need to make in your marketing.
What habits have you become...
- How to Cheat The Customer – or Not! Why do companies still try to cheat their customers? Is it because they think we won't notice? Or do they believe that there are enough people willing to b...
