C3Centricity’s blog covers all topics important for businesses wanting to successfully adopt a customer first strategy and become more customer centric.
This includes both online and offline latest thinking and best practices from across the globe.
Topics covered are:
Marketing & Brand Building
We all know that customer centricity is essential; even more so these days with the lockdown in most countries due to the pandemic. Now more than ever, businesses need to… Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one of them? If so then I have some practical ideas… Denyse Drummond-Dunn · Are You Still Using The Marketing 5Ps? Move To The Improved 7Qs. “Never miss an episode. Subscribe on Apple Podcasts to get new episodes as they become… How do you know when you have too many variants in your brand portfolio? In my opinion, the answer is that it’s when you can’t answer that question! Can you? One of… Marketing is an old profession. It’s been around for hundreds of years in one form or another. But with the advent of digital in the early 80’s, companies began taking… Your brand is not what you think it is! It is what your customers think it is; its brand image, personality and its value to them. I was lecturing at… Which did you answer subconsciously when you read the title? Do you consider your packaging to be a part of the product, protecting its contents and framing its on-shelf life?… Consultants get contacted for all sorts of – admittedly sometimes strange – requests for support from their clients. However, when I get several people asking for help in the same… Just like most entrepreneurs and business people, I go to my fair share of conferences. I believe that marketers can benefit from being regularly challenged by new thinking and ideas…. How hard is it to write a marketing plan? After all, every marketer writes one every year, so how difficult can it be, right? Well, writing a marketing plan isn’t…
10 Ways to Immediately Improve Your Customer Centricity
Five Brilliant Ideas to Boost your Insight Development
Are You Still Using The Marketing 5Ps? Move To The Improved 7Qs.
Brand Portfolio Secrets to Success (5 Things You Need to Know)
The Future of Brand Building is Customer Centricity
What you need to know about Brand Image, Personality & Archetypes
Is Packaging Part of Product or Promotion? Should it be Both?
7 Secrets to Business Growth from Leading Global Brands
How Marketers Can Benefit From More Than Technology: Modern Marketing
How To Write A Winning Marketing Plan: 8 Questions Every Marketer Should Be Prepared To Answer
Most Popular Posts
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Five Rules of Customer Observation for Greater Success
One of the best ways to a deeper understanding of your customers is to watch and listen to them whenever you can. Customer observation is a powerful, but u...
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Five Brilliant Ideas to Boost your Insight Development
Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one of them? If so then I have some practical ideas on how...
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How to Map Your Customer Journey & Overlay their Emotions
With the travel and leisure industries in turmoil at the moment, now is a good time for them to review how they treat their customers. And mapping their cu...
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The 6 Best Ways to Show you Respect your Customers
More than one year after the introduction of GDPR in Europe and the CCPA in California, I wondered what has changed. And more importantly, I got to thinkin...
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10 Ways to Immediately Improve Your Customer Centricity
We all know that customer centricity is essential; even more so these days with the lockdown in most countries due to the pandemic.
Now more than ever, bu...
