C3Centricity’s blog covers all topics important for businesses wanting to successfully adopt a customer first strategy and become more customer centric.
This includes both online and offline latest thinking and best practices from across the globe.
Topics covered are:
Consumer Service
7 Ways to Deliver Awesome Customer Service
Today’s Toughest Marketing Challenge is Not Customer Satisfaction!
The 6 Best Ways to Show you Respect your Customers
More than one year after the introduction of GDPR in Europe and the CCPA in California, I wondered what has changed. And more importantly, I got to thinking about customer…
What Consumer Goods Companies Can Learn From Healthcare. 7 Lessons of Customer Service Excellence
If you work in consumer goods you probably think you have nothing to learn from healthcare, right? After all, you have consumers in your industry name and well healthcare’s reputation…
How Can You Provide Better Service For Your Clients?
How Can You Provide Better Services For Your Client? This is a great question isn’t it? It was asked recently on Quora and I answered it, as I do many…
Do You Know Your Customer Journey Map & the Emotions Overlay?
A recent post by John Ollila on Loyalty Lobby about customer journey maps and touchpoints in the leisure industry prompted me to share with you, an experience I had recently with the…
What a Short Hospital Stay Taught me About Customer Experience
Examples of exceptional customer experience can come from anywhere! You know that. You keep your eyes and ears open and find inspiration everywhere. So do I. But last week, I had the…
Forgotten Facts & Fantasies of Customer Delight
If you follow me on social media, you’ll know that I’ve just returned from a three-week visit to Peru. I had the privilege of being the keynote speaker at IIEX-Latam…
How to Stop Customer Satisfaction Drip, Dripping Away
I recently spent a few days in a condo that I have rented before in Miami Beach. It is a wonderful penthouse suite with panoramic views of the sea to…
No Trust without Respect: 7 Rules to Winning Customers
I got an email this week that was just so wrong I almost replied to it offering my help to the sender, as he clearly needed it. The email started,…
Most Popular Posts
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Five Rules of Customer Observation for Greater Success One of the best ways to a deeper understanding of your customers is to watch and listen to them whenever you can. Customer observation is a powerful, but u... - 7 Ways to Deliver Awesome Customer Service
- What Customer First Strategies Really Are (And What They’re Not!) Everyone is talking about customer first strategies and why they are important. However walking the talk is a different matter!
An interesting article on...
- What you need to know about Brand Image, Personality & Archetypes Your brand is not what you think it is! It is what your customers think it is; its brand image, personality and its value to them.
I was lecturing at Miam...
- Is it Time to Do Away with Market Research Departments? What's your gut response to the title question about eliminating Market Research Departments? Yes? No? It depends?
I am probably in the third camp. No, if...
- The 6 Best Ways to Show you Respect your Customers More than one year after the introduction of GDPR in Europe and the CCPA in California, I wondered what has changed. And more importantly, I got to thinkin...
- Are You Still Using The Marketing 5Ps? Move To The Improved 7Qs. Marketing is a great profession and the marketing 5Ps is the code by which we live. I’ve worked in or with marketing teams for almost my whole career and I...
- You’ve Got Data? Well Don’t Start There! Did the title about Data make you curious? Great!
Of course, in today's data-rich environment I'm not really suggesting that you actually ignore it! Howev...
- Are you Jeopardising your Customers’ Loyalty? Or is it Going to Disappear Anyway? As you have no doubt already noticed, my Blog posts and those of many other Bloggers too, are often prompted by real-world experiences. This week is no ex...
- Getting to Yes: A 7-step Roadmap to Successful Project Management I've been involved in hundreds of successful project management initiatives over my career. I’ve been the leader, sponsor or team member, which means...
