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Stop Losing the Second Buy: 7 First-Use Fixes That Drive Repeat Purchase Now
Executive summary Most brands buy trial and then leak value in the first week! This is why you aren't getting...
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7 Ways QR Code Packaging Wins Trust and Repeat Purchases in CPG
Executive summary Packaging has always been important and yet sorely underused by most companies for communications. But this cannot continue,...
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The Future of CPG: 2026 Consumer Trends for Loyalty and Growth
Executive SummaryBy 2026, the future of CPG will be shaped by consumer expectations on a number of essential, non-negotiables. Brands...
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Process Paralysis in CPG: How to Fix The Hidden Growth Killer
Executive Summary (for busy CPG Execs) When mid-sized CPG brands stall, leaders often point to external threats—disruptive competitors, shifting consumers,...
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AI Marketing Strategy for CPG: Your 2025 Playbook
Executive Summary (for Busy CPG Leaders) AI adoption is exploding — but the winners are using it for strategy, not...
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How Smart CPG Innovation Leaders Are Rewriting the Rules
Executive Summary Smart CPG innovation leaders know that their business landscape has reached a critical tipping point. With only 35%...
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How CPG Leaders Stay Ahead When Consumers Innovate Faster Than Brands
Executive Summary Consumers are accelerating past traditional brand innovation, turning TikTok hacks and viral trends into tangible product shifts in...
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AI Consumer Intelligence: What Smart CPG Leaders Do
EXECUTIVE SUMMARY: Consumer relevance begins with superior listening. The evidence shows that success belongs to those who can hear consumer...
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The Hidden Danger of Being Your Company’s MVP (And 6 Smart Ways to Avoid Being Irreplaceable at Work)
Being irreplaceable at work might seem like the ultimate career achievement. But is it really? Picture this: You're sitting across...
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The Invisible Gap: Why Mid-Level Managers Hold the Key to Inclusive Innovation
Inclusive innovation isn’t a department. It’s not a job title or a laminated poster on a wall. It’s a system....
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Why Smart CPG Leaders Are Rethinking Their AI Strategy to Maximise Consumer Insight Value
Have you noticed how every technology vendor, consultant, and industry publication is telling you that your AI Strategy is the...
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Why Slowing Down Is the Boldest Move You Can Make to Accelerate Growth
Welcome to a new style of blog post from Denyse at C3Centricity. After years of writing about the latest theories...
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7 Powerful Secrets Explaining How Successful CPG Brands Capture Consumer Loyalty
There can be no doubt that today's buyers have evolved into sophisticated decision-makers who demand more than just quality products...
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How Mid-Sized Companies Outsmart Giants: Learning from Tech and CPG Success Stories
We often assume that industry giants, with their massive budgets and extensive resources, hold all the cards. However, some of...
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Resilience: The Essential Foundation for Career Success in Uncertain Times
Have you ever watched in dismay as a seemingly unstoppable colleague bounces back from a catastrophic professional failure only to...
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Breaking The Glass Ceiling: 7 Essential Truths Smart Women (and Men) Need to Know
After three decades navigating corporate leadership from London's trading floors to Swiss boardrooms, I've discovered why breaking the glass ceiling...
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How Influencer Marketing is Redefining Consumer Engagement and Market Success
The consumer packaged goods (CPG) industry is undergoing another profound transformation, driven by the rise of brands expanding their influencer...
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Insights-Driven Innovation + Inclusive Leadership = Growth
Organisations are facing unprecedented challenges in remaining competitive and maintaining business success in 2025. The three fundamental pillars of sustained...
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Why Your AI Marketing Strategy Is Failing (And How to Fix It)
The promise of AI in marketing has never been greater! But if you're like most CPG CMOs, your AI investment isn't...
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The Most Popular CPG BLOG Posts of 2024 on Consumer Centricity
Here at C3Centricity, we publish books (Winning Customer Centricity, The Winning Secrets Series), articles, online courses and one of the...
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Denyse’s Guest Blogging
Trending Posts
- Stop Losing the Second Buy: 7 First-Use Fixes That Drive Repeat Purchase Now
- 7 Ways QR Code Packaging Wins Trust and Repeat Purchases in CPG
- The Future of CPG: 2026 Consumer Trends for Loyalty and Growth
- Process Paralysis in CPG: How to Fix The Hidden Growth Killer
- AI Marketing Strategy for CPG: Your 2025 Playbook
