Consultants get contacted for all sorts of – admittedly sometimes strange – requests for support from their clients.
However, when I get several people asking for help in the same area, I know something important is happening in the marketplace. This is exactly what happened to me a few months ago. I was repeatedly asked to share my secrets to Business Growth.
Most marketers have now returned from their vacation and are realising just how little time they have left in which to meet their annual objectives. Their brands have not performed as well as they had hoped this year …