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Most Popular Posts

• Five Brilliant Ideas to Boost your Insight Development Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one of them? If so then I have some practical ideas on how... 21 views | posted on August 15, 2021
• The 6 Best Ways to Show you Respect your Customers More than one year after the introduction of GDPR in Europe and the CCPA in California, I wondered what has changed. And more importantly, I got to thinkin... 19 views | posted on August 27, 2019
• Do Companies Still Benefit From Having a Market Research Department? What's your gut response to the title question about Market Research Departments? Yes? No? Being Swiss I would say it depends! I am probably in the third... 19 views | posted on September 28, 2021
• The 5 Essential Rules of Customer Observation for Greater Business Success Denyse Drummond-Dunn · The 5 Essential Rules of Customer Observation for Greater Business Success “Never miss an episode. Subscribe on Apple Podcasts to g... 18 views | posted on March 25, 2021
• 8 Things CEOs might question about your Marketing Plan: And how to Answer them All marketers create a marketing plan and work to achieve the growth mentioned in it. It takes a lot of time and effort to develop the plan, and even more... 16 views | posted on March 17, 2014
• How to Map Your Customer Journey & Overlay their Emotions With the travel and leisure industries in turmoil at the moment, now is a good time for them to review how they treat their customers. And mapping their cu... 15 views | posted on April 28, 2020
• 13 Marketing Quotes to Inspire Customer Centricity The end of a year and the beginning of a new one is a great time to consider what changes you need to make in your marketing. What habits have you become... 13 views | posted on December 21, 2012
• Top 20 Most Popular Customer Centricity Articles of 2020 Traditionally C3Centricity publishes a list of the most popular customer-centricity posts on its blog in January and this year is no exception, despite cov... 13 views | posted on January 13, 2021
• Is Packaging Part of Product or Promotion? Should it be Both? Which did you answer subconsciously when you read the title? Do you consider your packaging to be a part of the product, protecting its contents and framin... 12 views | posted on July 4, 2019
• The Exceptionally Easy & Profitable Uses of Customer Co-creation One of my clients, who is following the 50 weekly actions for customer centric excellence as described in Winning Customer Centricity, asked me for some fu... 9 views | posted on May 9, 2016
• Brand Portfolio Secrets to Success (5 Things You Need to Know) How do you know when you have too many variants in your brand portfolio? In my opinion, the answer is that it’s when you can’t answer that question! Can yo... 9 views | posted on January 19, 2020
• 7 Reasons for Failure When Adopting a Customer First Strategy By now, every CEO knows that a stronger customer focus is the answer to many of their business challenges. Why therefore do so many companies still struggl... 9 views | posted on May 12, 2020