This Blog is for everyone wanting to become more customer centric.
We cover both online and offline best practices from across the globe.
How to choose your KPI’s
Your business plan should include for each br and or service, who you are targeting, as well as what actions you are going to take in the forthcoming period. Measurement…
How your Br and can make a Bigger Impression
One of the (many) reasons Coca Cola is so successful, is because consumers Trust the br and. They trust that it will refresh them and help them to enjoy a relaxing…
How to Create Better Vision
Every company today has a vision and mission statement that it shares both internally and externally, to explain who they are and what they want to achieve. Surprisingly – or…
Most Popular Posts
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Five Brilliant Ideas to Boost your Insight Development
Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one of them? If so then I have some practical ideas on how...
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Five Rules of Customer Observation for Greater Success
One of the best ways to a deeper understanding of your customers is to watch and listen to them whenever you can. Customer observation is a powerful, but u...
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The 6 Best Ways to Show you Respect your Customers
More than one year after the introduction of GDPR in Europe and the CCPA in California, I wondered what has changed. And more importantly, I got to thinkin...
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Is Packaging Part of Product or Promotion? Should it be Both?
Which did you answer subconsciously when you read the title? Do you consider your packaging to be a part of the product, protecting its contents and framin...
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How to Map Your Customer Journey & Overlay their Emotions
With the travel and leisure industries in turmoil at the moment, now is a good time for them to review how they treat their customers. And mapping their cu...
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13 Marketing Quotes to Inspire Customer Centricity
The end of a year and the beginning of a new one is a great time to consider what changes you need to make in your marketing.
What habits have you become...