WORKSHOPS & COURSES
In-person & Online Training
All our courses are personalised to fit your specific needs.
Our online training can be given using Skype, Zoom,
or your own internal video conferencing facilities.
HIGHLIGHT on the Insight Development Course
1-Day Customer First Strategy Training Sessions
Need to Motivate and Train your Team on the Elements of a Customer-First Strategy but can’t take extended downtime?
Then we have the answer!
Our Fun Training Sessions are the short, sharp, fun & efficient way to train & motivate your team – or your whole organisation!
Every engagement starts with an in-depth consultation to clarify your team’s challenges. This ensures you get a custom talk or program that precisely meets your desires.
Denyse can be seen presenting around the world and is just as comfortable in front of thousands of conference attendees, as she is talking with a few top executives of a Fortune 100 company.
Deep Dive Customer-First Strategy Training with the Globally Recognised Industry Expert
Our 1-Day Catalyst™ Training Sessions are designed for business-critical teams that are not able to take much time out of the office.
Denyse Drummond-Dunn delivers her fun, immersive workshops directly at your site, making it easy to get your entire team on board, without the usual extended downtime.
By focusing on one topic per workshop, Denyse takes your team on a deep-dive journey to adopting a customer-first strategy. Each session offers expert tips and tricks, as well as interactive exercises that make learning fun!
Choose from the following workshop topics (more coming soon) or contact us for a proprietary training developed to meet your precise needs:
Ideation & innovation
I3: Improved Ideation & Innovation.
Objectives: Expand your innovation thinking and incorporate new levers.
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Market research
M3: More Meaningful Market Research.
Objectives: Update your Market Research Toolbox. Identify the best KPIs to monitor your business.
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Communications
C3: Consistent, Creative Communication.
Objectives: Identify & prioritise media channels, to impact your brand’s equity.
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Customer insight
N3: New, Next-generation iNsights.
Objectives: Review your current thinking, definition & development process of insights
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I2A: Insights into Action.
Objectives: Develop and / or optimise your current insight development practices.
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I2I: Insights to Impact.
Objectives: Develop and / or optimise current insight knowledge-sharing practices.
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Business vision & strategy
S3: Strategy and viSion with Scenarios.
Objectives: Expand your business vision & strategy through scenario planning.
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B3: Boosting Bolder Business.
Objectives: Catalyse your business transformation through appropriate strategies & plans.
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What Clients Say About Our Training Courses
President
We are a successful Personal Care outlet but we had lost our identity following rapid growth and a move to larger premises.
Denyse showed us how to identify a more focused clientele. We then clarified our message to them and brought our branding to life through a fresh new retail experience and more coordinated colour-coding for all our material, including our physical premises.
President
Michèle Zufferey
Denyse … nous a fourni de précieux conseils sur notre clientèle-cible …. a redéfini notre Unique Selling Proposition et nous a confirmé l’attractivité de nos produits …. et nous a proposé des améliorations de nos communications. Enfin, elle nous a présenté une perspective d’avenir pour nos produits et notre association. Grâce aux conseils très utiles de Denyse, nous savons quelles sont les forces de nos produits et savons comment améliorer la notoriété de notre association.
Michèle Zufferey
Michael Hoy
Thank you very much Denyse for your enlightening presentation to our faculty on our recent development day. The topic of ’From Service to Engagement’ is very apt for us, and your slant on this subject adds invaluable dimensions.
It is very important that we use industry experts to address faculty, and I know from their feedback, that some of them will be using your information to good use, in class with our students. I look forward to working with you again soon.
Michael Hoy
Tom De Ruyck
Denyse not only has a vision for the future of Marketing Research. She also brings years of experience to the table in her hands-on workshops. Last but not least, she also knows how to translate her set of best practices to the current digitalized business reality.
Tom De Ruyck
Joseph Johnson
Denyse has lectured in my New Product class at Miami. My students found her real-world applications of theoretical principles of New Product development very enlightening. They also found her knowledge of modern marketing methods very useful.
Joseph Johnson
With 1-Day Catalyst™ Training, LESS IS MORE!
LESS Interruption, LESS Cost, MORE Motivation, MORE Inspiration and MORE Visible Results.