Testimonials
Paul Polman
Despite my trying to practice it every day, Denyse’s book Winning Customer Centricity still provided me with some fresh and practical new thinking, and much needed discipline that I will take back to work. A must-read for today’s and tomorrow’s marketeers.
Vanessa Oshima
What was refreshing was the care that Denyse took in designing the course, getting to know our internal processes, pain points and strengths, before she custom designed the course, materials and goals. This showed me that Denyse doesn’t just write about being customer centric – she IS customer centric in the way she runs her own business. Walking the talk.
Meltem Karahan
Denyse helped us to become better at turning insights to action. The workshop introduced specific tools and action plans towards activating most relevant insights. She also planted ideas about how to elevate the role of the insights functions.
Dan Foreman
Denyse sees the big picture and knows exactly where research excellence needs to hit it. She is great at change management, engaging teams, and leading to success.
Ashish Shukla
Must attend as it brings back human intelligence in focus in this Al age
Tim Clover
Denyse delivered a strong presentation providing a clear stance on how insight professionals need to elevate their relevance with courage and con-viction if they want to move their relationships into the boardroom. Denyse has a huge amount of experience and insight to share and a point of view worth hearing.
Nathalie Klein
Denyse is an awesome trainer and person. The course was fantastic in crystallising the need for consumer centricity and how to create more impact with insights. Highly recommended.
Cheryl Houng
It was a great session! Highly recommend any forward thinking researcher to attend more of Denyse’s talks. Looking forward to the next one at a city near me!
David Armano
Most companies want to be customer centric, but in reality, few are. Denyse lays our the core foundational elements needed from organizational design to company culture to instill customer centricity at the heart of an organization. This is a must read for organizations ready and willing to put their customer needs at the core of business decisions.
Craig Griffin
An exploration of how to position yourself as a consultant in an increasingly Al driven insights business.
Dr. Stefan Oglesby
I found the evening very inspiring, congratulations for the great workshop. Especially it has brought clarity to what I’ve actually been doing for the past few months: zooming in and out to find the right focus for my future offering.
Michèle Zufferey
Denyse … nous a fourni de précieux conseils sur notre clientèle-cible …. a redéfini notre Unique Selling Proposition et nous a confirmé l’attractivité de nos produits …. et nous a proposé des améliorations de nos communications. Enfin, elle nous a présenté une perspective d’avenir pour nos produits et notre association. Grâce aux conseils très utiles de Denyse, nous savons quelles sont les forces de nos produits et savons comment améliorer la notoriété de notre association.
Michael Hoy
It is very important that we use industry experts to address faculty, and I know from their feedback, that some of them will be using your information to good use, in class with our students. I look forward to working with you again soon.
Andrea Bielli
Denyse is an inspiring professional with a great strategic focus. Her ability to shape a vision and drive change is unique. She is able to understand very well brands and consumers. She is innovative and passionate about her work. it has always been a real pleasure working with her.
Constantinos Brand
Summarizes the valuable teachings of the past, describes the current situation with clarity, pro-vides valuable and concrete direction for the future of the industry.
Raja Mukesh Dokala
An inspiring, human centric discussion on how to use Al to empower oneself.
Joseph Johnson
(They) found her real-world applications of theoretical principles of New Product development very enlightening. They also found her knowledge of modern marketing methods very useful.
Iain Martin
Denyse is clearly an expert in her field. She triggered a valuable thought in reminding me that our competition is not who I thought it was. ‘Knowing your enemy’ is how to win wars.Jon Arnold
There are major untapped opportunities for brands, but only if marketers can effectively harness new technologies, which remain poorly understood. Denyse definitely gets the bigger picture, and can be of great help to any company trying to navigate this new landscape.Richard Beswick
A belated thank you for your outstanding presentation. The class was abuzz after your departure. Not only was the content highly relevant, modern and pitched at just the right level, your passion and enthusiasm was inspiring to us all.
I know that the social network dialogue between the class and yourself has begun. One student told me he googled you and got 6 million hits! I would be pleased to invite you to be a guest speaker during my MSc. Market Research class.Renaud Du Pasquier
Denyse a apporté son appui à notre Association. Il s’agissait de comprendre pourquoi nous avions de la peine à recruter des clients. Denyse nous a d’abord fait prendre conscience du manque de visibilité de notre image spécifique. Elle nous a fait ressortir les opportunités chez nos clients potentiels et dans les produits proposés. A partir de sa connaissance du terrain et le dépouillement d’un petit questionnaire tout simple elle nous a livré une synthèse forte et des pistes à explorer. Encore un grand merci pour son avis externe et compétent.Tom De Ruyck
Denyse not only has a vision for the future of Marketing Research. She also brings years of experience to the table in her hands-on workshops. Last but not least, she also knows how to translate her set of best practices to the current digitalized business reality.Anita Williams Weinberg
Winning Customer Centricity is brimming with smart, easy-to execute ideas that will help you re-tool your business and put your customers front-and-centre, right where they belong. If you’re in business today, Denyse’s book is a must-have. No excuses; go out and get it!
