The Tower Hotel

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• How to Measure Customer Centricity... As a customer-first strategist (just like you I hope), I spend a lot of my time searching how to better measure customer centricity for my clients. I also... 126 views | posted on April 13, 2021
• Why Your Company Needs to Adopt a C... Denyse Drummond-Dunn · What a customer first strategy means today “Never miss an episode. Subscribe on Apple Podcasts to get new episodes as they becom... 29 views | posted on June 12, 2022
• How to Easily Use Customer Co-creat... One of my clients, who is following the 50 weekly actions for customer centric excellence as described in my book Winning Customer Centricity, recently ask... 23 views | posted on May 29, 2022
• Five Brilliant Ideas to Boost your... Insights are the pot of gold that many businesses dream of but rarely find. Why is that? Are you one of them? If so then I have some practical ideas on how... 18 views | posted on August 15, 2021
• The 6 Best Ways to Show you Respect... I was recently asked to speak about how to build relationships with clients, in this case for a realtor association. In preparing for the interview, I got... 17 views | posted on May 15, 2022
• The 5 Essential Rules of Customer O... One of the best ways I know to understand your customers is to watch and listen to them whenever you can. Customer observation is a powerful, but unfortuna... 15 views | posted on March 25, 2021
• Big Data Is Not Big Enough For Busi... Did the title about data make you curious? Great! Of course, in today's data-rich environment I'm not really suggesting that you ignore it, rather the opp... 8 views | posted on May 1, 2022
• Never Give Up! How to Succeed in Bu... I was recently reminded of a famous and inspiring quote from Winston Churchill's address to Harrow School in the UK back in 1941. It was certainly one of h... 8 views | posted on November 2, 2021
• How to Map Your Customer Journey &#... With the travel and leisure industries in turmoil at the moment, now is a good time for them to review how they treat their customers. And mapping their cu... 7 views | posted on April 28, 2020
• Is Packaging Part of Product or Pro... Which did you answer subconsciously when you read the title? Do you consider your packaging to be a part of the product, protecting its contents and framin... 7 views | posted on July 4, 2019
• The Exciting Future of Brand Buildi... Marketing is an old profession. It's been around for hundreds of years in one form or another. But with the advent of digital in the early 80's, companies... 7 views | posted on April 5, 2022
• The Good, Bad and Downright Ugly Pa... “Never miss an episode. Subscribe on Apple Podcasts to get new episodes as they become available.”   Did you know that the average tenure of a Head... 6 views | posted on March 7, 2021