Testimonials

Joseph Johnson
Denyse has lectured in my New Product class at Miami. My students found her real-world applications of theoretical principles of New Product development very enlightening. They also found her knowledge of modern marketing methods very useful.
Joseph Johnson
Tom De Ruyck
Denyse not only has a vision for the future of Marketing Research. She also brings years of experience to the table in her hands-on workshops. Last but not least, she also knows how to translate her set of best practices to the current digitalized business reality.
Tom De Ruyck

Michael Hoy
Thank you very much Denyse for your enlightening presentation to our faculty on our recent development day. The topic of ’From Service to Engagement’ is very apt for us, and your slant on this subject adds invaluable dimensions.
It is very important that we use industry experts to address faculty, and I know from their feedback, that some of them will be using your information to good use, in class with our students. I look forward to working with you again soon.
Michael Hoy

Richard Beswick
A belated thank you for your outstanding presentation. The class was abuzz after your departure. Not only was the content highly relevant, modern and pitched at just the right level, your passion and enthusiasm was inspiring to us all.
I know that the social network dialogue between the class and yourself has begun. One student told me he googled you and got 6 million hits! I would be pleased to invite you to be a guest speaker during my MSc. Market Research class.
Richard Beswick

President
We are a successful Personal Care outlet but we had lost our identity following rapid growth and a move to larger premises.
Denyse showed us how to identify a more focused clientele. We then clarified our message to them and brought our branding to life through a fresh new retail experience and more coordinated colour-coding for all our material, including our physical premises.
President

Michèle Zufferey
Denyse … nous a fourni de précieux conseils sur notre clientèle-cible …. a redéfini notre Unique Selling Proposition et nous a confirmé l’attractivité de nos produits …. et nous a proposé des améliorations de nos communications. Enfin, elle nous a présenté une perspective d’avenir pour nos produits et notre association. Grâce aux conseils très utiles de Denyse, nous savons quelles sont les forces de nos produits et savons comment améliorer la notoriété de notre association.
Michèle Zufferey

Meltem Karahan
Denyse helped us to become better at turning insights to action. The workshop introduced specific tools and action plans towards activating most relevant insights. She also planted ideas about how to elevate the role of the insights functions.
Meltem Karahan

Nathalie Klein
Denyse is an awesome trainer and person. The course was fantastic in crystallising the need for consumer centricity and how to create more impact with insights. Highly recommended.
Nathalie Klein

Vanessa Oshima
What was refreshing was the care that Denyse took in designing the course, getting to know our internal processes, pain points and strengths, before she custom designed the course, materials and goals. This showed me that Denyse doesn’t just write about being customer centric – she IS customer centric in the way she runs her own business. Walking the talk.
Vanessa Oshima

Tom De Ruyck
Denyse not only has a vision for the future of Marketing Research. She also brings years of experience to the table in her hands-on workshops. Last but not least, she also knows how to translate her set of best practices to the current digitalized business reality.
Tom De Ruyck

Dr Stefan Oglesby
I found the evening very inspiring, congratulations for the great workshop. Especially it has brought clarity to what I’ve actually been doing for the past few months: zooming in and out to find the right focus for my future offering ?
Dr Stefan Oglesby

Iain Martin
Denyse is clearly an expert in her field. She triggered a valuable thought in reminding me that our competition is not who I thought it was. ‘Knowing your enemy’ is how to win wars.
